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Products are filtered by different dates, depending on the combination of live and on-demand components that they contain, and on whether any live components are over or not.
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  • Contains 1 Component(s) Includes a Live Web Event on 03/08/2023 at 2:00 PM (EST)

    Some florists are turning to third party delivery services to help with late orders, high volume, or even to expand their service area.

    Delivery Decisions

    Some florists are turning to third party delivery services to help with late orders, high volume, or even to expand their service area. During this virtual gathering, florists with experience with third party delivery services such as Door Dash, Roadie and others reveal how those services work best for them, what it costs, how they ensure the drivers handle the flowers with care, and more. 

    You Will Learn:

    -      The positives and negatives of outsourcing delivery

    -      What it costs to use third party delivery services

    -       How to have the best experience with third party delivery services

    -       How third party deliveries can help grow your business

  • Contains 1 Component(s) Includes a Live Web Event on 02/08/2023 at 2:00 PM (EST)

    Set your team up for success for Valentine’s Day with design room hacks, strategies to adjust as product sells out, and customer service tips to keep clients happy.

    Valentine’s Day Hacks

    Set your team up for success for Valentine’s Day with design room hacks, strategies to adjust as product sells out, and customer service tips to keep clients happy. This collaborative, virtual event invites florists to “show and tell” their best tips for surviving the holiday with a content staff.

    You’ll learn:

    -       How to efficiently set up your design room for fast production

    -       How to adjust product offerings based on inventory

    -       What to say to customers who order too late for their desired arrangement or delivery date

  • Contains 1 Component(s) Includes a Live Web Event on 01/11/2023 at 2:00 PM (EST)

    Some florists who survived the pandemic are tired and ready to retire, but who will take over their businesses?

    Leaving a Legacy

    Some florists who survived the pandemic are tired and ready to retire, but who will take over their businesses? Two former florists who have sold their business, and one current florist who took over their family business, provide their insight on what made the transition of ownership of the business successful. 

    You’ll learn:

    -        The best time to start planning for the succession of your business

    -        What you need to do to get your business ready to sell

    -        The qualities that your ideal buyer possesses

  • Contains 5 Product(s)

    The Forecasting Your Future series follows up Sales Forecasting with Cost of Goods. In this six-week on-demand course, you will walk through the process of establishing markup and implementing controls that will improve profit. . Along with weekly videos and worksheets, you will have access to the instructors through a discussion board for extra guidance.

    In the first course of Forecasting Your Future you learned how to track sales and create a sales forecast.  Now, continue the journey with Cost of Goods Control.   

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    In this course, you will learn:
    • How to decide your markup
    • Tips and tricks for labor charges and cost outs
    • How your product offering affects your profit goals 
    • The importance of using your Sales Forecast in Ordering
    • The impact care and handling has on your profit margin
    • The importance of communicating your goals with your staff


    Manny and Clara Gonzales bring decades of experience and proven success in their own retail floral business.  Now, as consultants in the floral industry, they share their expertise. 

    Learn more about Manny & Clara Gonzales
    Access Full Course Overview
  • Contains 4 Product(s)

    Plan and Prepare for the Winter 2022 Holiday Season with these SAF resources.

    Plan and Prepare for the Winter 2022 Holiday Season with these SAF resources. 

  • Contains 1 Component(s)

    Organizations cannot function effectively — let alone, adapt, compete, and succeed — with struggling and suffering workers. In this series of inspirational, empowering and solution-based webinars, Barry Gottlieb — a motivational coach, author and floral industry veteran — will throw back the curtain on mental health and guide participants through techniques to help themselves — and others.

    Part 3: Sleeping Soundly – Oct. 27 SAF Web Blast

    Your body needs to rest, and so does your mind. The third webinar of the series goes under the covers into the science of sleep, and how to ensure that your habits are setting you up for a night of mental rest. 

    Barry Gottlieb

    Founder and President

    Coaching The Winner's Edge

    Barry Gottlieb is the Founder and President of Coaching the Winner's Edge organization. He is both a success mentor and trusted advisor, with a successful practice offering counsel and guidance to both private individuals and corporations. Barry is a dynamic speaker and is sought after by corporations and organizations of all sizes to deliver keynote addresses and specific training modules. In addition to his Keynote addresses about life and business, Barry is a successful author.His books are...‘TGIT-Thank God It’s Today’, ‘Every Day Is A Gift’, and ‘Brilliant on the Basics...A Playbook for Business Leaders’.Barry's Mission is simply: "To Inspire and Empower Others to Reach Their Full Potential."

  • Contains 3 Component(s)

    Access featured videos from SAF's 2023 Fresh Product Buyers Guide partners.

    Access featured videos from SAF's 2023 Fresh Product Buyers Guide partners.  

  • Contains 2 Product(s)

    Learn more about how Seed Your Future is promoting Floral Industry careers to the next generation.

    Learn more about how Seed Your Future is promoting Floral Industry careers to the next generation. 

  • Contains 1 Component(s)

    Organizations cannot function effectively — let alone, adapt, compete, and succeed — with struggling and suffering workers. In this series of inspirational, empowering and solution-based webinars, Barry Gottlieb — a motivational coach, author and floral industry veteran — will throw back the curtain on mental health and guide participants through techniques to help themselves — and others.

    Part 2: Healthy Habits – Oct. 20 SAF Web Blast

    Feeling stressed, worried and anxious? There’s a practice for that. In this second webinar, Gottlieb dives into meditation, breath work and gratitude practices to calm your nerves anywhere, anytime.

    Barry Gottlieb

    Founder and President

    Coaching The Winner's Edge

    Barry Gottlieb is the Founder and President of Coaching the Winner's Edge organization. He is both a success mentor and trusted advisor, with a successful practice offering counsel and guidance to both private individuals and corporations. Barry is a dynamic speaker and is sought after by corporations and organizations of all sizes to deliver keynote addresses and specific training modules. In addition to his Keynote addresses about life and business, Barry is a successful author.His books are...‘TGIT-Thank God It’s Today’, ‘Every Day Is A Gift’, and ‘Brilliant on the Basics...A Playbook for Business Leaders’.Barry's Mission is simply: "To Inspire and Empower Others to Reach Their Full Potential."

  • Contains 1 Component(s)

    Access Winter 2022 Web Banners and Social Graphics here.

    Access Winter 2022 Web Banners and Social Graphics here.