Your online presence is an integral part of sales success. These resources will provide tips to up your digital strategy game to attract and convert new customers through your website.

The pandemic elevated the importance of an effective online presence for every retail florist. Your website is a shopper’s first impression of your business. Do you have a plan for your website content that will maximize customer engagement, enhance your brand---and drive sales? This session includes a 15-minute video presentation followed by an interactive live Q&A with Art Conforti, founder of Bloomerang Solutions, a full-service digital marketing agency specializing in Google Ads, SEP, web development, social media and video production.