Join the Society of American Florists and Jeroen Oudheusden, executive officer of the Floriculture Sustainability Initiative, for a webinar about how far sustainability has come in the floriculture industry and what it’ll take to drive it further. Jeroen will provide an overview of the progress FSI has pushed for, what comes next, and address questions about the costs, effectiveness, and demand for sustainably grown flowers.

Access these resources to help you implement an incentive program to attract and retain labor, as well as motivate your team!

Join us for an all-industry discussion reflecting on Mother’s Day. Floriculture economist Charlie Hall will present the results of an IPSOS consumer survey conducted on behalf of SAF and SAF’s Mother’s Day survey of the floral industry. Professionals from all sectors of the industry are invited to weigh in on how the holiday went from a logistical and sales standpoint — and what that might mean for flower demand for the rest of the year.